Reference • 3 min read •
Home Start Program: A Digital Ecosystem Built in Just a Few Weeks
How do you build an entire digital ecosystem in just a few weeks within a highly regulated environment? When developing the website and mobile application for the Home Start Program, speed, security and regulatory compliance were essential – without compromising on user experience or innovation.
Creating the digital presence of the Home Start Program involved much more than simply building a new website. The website and mobile application were developed in parallel, within just a few weeks, in an environment where data security, regulatory compliance and stable infrastructure were fundamental requirements.
Alongside the technological and regulatory considerations, the user perspective was equally important. The program primarily targets young people looking for a safe and predictable financing option to help them purchase their own home. We therefore needed to create a digital experience that makes complex financial information accessible, easy to understand and simple to navigate.
Two platforms, one seamless user experience
The startolj-ra.hu website was designed in line with the DCSP design system, while the "FIX 3% Startolj rá!" mobile application received its own dedicated design system. Behind the interfaces, a cloud-based, automatically scalable infrastructure ensures stable and fast performance.
When designing the user experience, we focused not only on fast and intuitive navigation, but also on accessibility, clarity and financial education. Our goal was to create a platform that goes beyond simply providing information: it helps users understand their options and supports them in making informed decisions.
Generative AI with a real purpose
One of the key innovations of the project is our custom-developed generative AI chatbot. Instead of selecting from a set of predefined responses, the solution generates answers based on relevant information available to it, helping users navigate the opportunities offered by the Home Start Program.
And the chatbot goes beyond answering questions: it also functions as a loan calculator, allowing users to better understand their financial options and make more informed decisions. All of this was implemented while meeting the requirements of the regulatory environment.
A working solution without compromise
The short development timeframe and strict security requirements created a demanding framework, but they did not mean we had to compromise on innovation or user experience.
The result is a modern website and mobile application backed by stable and scalable technology, easy-to-understand content and an AI-powered feature that provides tangible value throughout the user journey.
For us, the digital implementation of the Otthon Start Program demonstrates that even within a highly regulated environment and under a tight deadline, there is room to create innovative, user-centred digital solutions.
